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Shopify · Commerce operations

MimiBeds

Shopify storefront and workflow improvements for the team behind MimiBeds.

Client
MimiBeds
Client engagement · Project summary
Client engagement
Engagement focus
Shopify storefront and operations

The problem

A growing ecommerce business had accumulated friction across its Shopify storefront and internal operating workflows.

The work

We reviewed the storefront and internal workflows with the team, identified conversion and operational bottlenecks, and prioritised the changes needed for day-to-day work.

What changed

The engagement gave the team a clearer way to prioritize storefront improvements and operational fixes as new constraints emerged.

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