The problem
A growing ecommerce business had accumulated friction across its Shopify storefront and internal operating workflows.
Shopify · Commerce operations
Shopify storefront and workflow improvements for the team behind MimiBeds.
A growing ecommerce business had accumulated friction across its Shopify storefront and internal operating workflows.
We reviewed the storefront and internal workflows with the team, identified conversion and operational bottlenecks, and prioritised the changes needed for day-to-day work.
The engagement gave the team a clearer way to prioritize storefront improvements and operational fixes as new constraints emerged.